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As the top spots on Google search continue to be dominated by ads, videos and other media, featured snippets, and "people also ask" suggestions, this update is helpful for regular websites. Google has now rolled out their continuous scroll feature for desktop search. This means that instead of being relegated to the dreaded "second page" of Google, now users will just continuously scroll down the page as SERPs will display up to six pages of URLs before prompting users to...

When launching a new website for your business, there are a lot of things to consider. One of the main things is making sure that your new website is properly optimized for search engines so that your new site can be found by potential clients and customers. 1. 301 Redirects  If this isn’t your first website, you need to implement 301 redirects for any pages that existed on your old site that either don’t have a corresponding page on the new...

Make sure you don’t already have one! Google your brand name and see if any results pop up in the knowledge graph. Anyone can create listings if they want to review your business, so there could already be a listing for your business floating out there. (Best to check Yelp too if you haven't already for rogue listings.) If you find an existing listing, click “Own this business?” and go from there! Starting from scratch? Make sure you have a gmail...